Sunday 24 July 2011

Why have sustainable graphic design?

Graphic design is the skill of using text, graphics and colour to communicate a message.  Traditional mediums for graphic design are business cards, brochures, flyers, posters, billboards and signs.

A primary goal of graphic design is to enhance, advertise or market this message to a specific audience.
This is where graphic design runs into the real world of "stuff".

As graphic designers we are at the forefront of stuff production and marketing - and that makes sustainability very much our business.

Here is a great animated introduction into the Story of Stuff and a good place to start this blog.



We can take this as an invitation to see what we can do, as graphic designers, to find out more about the processes and end products of our design decisions.

Stay tuned as we venture into the world of sustainable graphic design.

If you want to find out more about the sustainable graphic design blog visit this page.
Posted by tobyonline at 23:06
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6 comments:

  1. Unknown19 January 2016 at 22:34

    I am not good at graphic design, that is why I am so amazed to those graphic designer. They are awesome.

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  6. Ankit chaudhary20 July 2023 at 23:59

    Sustainable graphic design is not just design that helps people and our planet, but design that is also critical of existing social, cultural, technical, AND economic structures; since many of these things are harming all life, not helping them to flourish.

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