Wednesday, 24 August 2011

Green Packaging Design

Packaging is the one area where reduction of materials and a switch to more sustainable and recycled products is easy and cost effective.
This short video from Dell, the electronic manufacturer shows how they can re-design with sustainability in mind.

Dell embraces the three C's concept:
  • Cube - making the packaging smaller
  • Content - using sustainable or recycled materials
  • Curb - making package disposal as easy as throwing it into the recycling bin for curb-side collection

Does your packaging embrace the three C's?



If you're interested about sustainable packaging design, check out the PUMA Shoebox Sustainable Packaging Redesign.


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